Best
At In-JoyTea, we believe that excellence lies in the details. We are not just a brand; we are a passion-driven journey into the world of the finest jasmine tea. In-JoyTea Jasmine Tea is a vertically integrated brand that specializes exclusively in the highest-quality jasmine tea. With partnerships across China’s three major jasmine tea-producing regions, our tea comes from the best factories, and each batch is personally overseen by masters of traditional tea-making techniques. Our team includes several national-level tea evaluators and experts, ensuring that every cup of In-JoyTea tea meets the highest standards of quality and flavor.
Responsibility
Since our inception, In-JoyTea has made it our mission to preserve and promote the ancient art of jasmine tea scenting—a practice recognized as part of China’s intangible cultural heritage. Through our brand, we aim to share the delicate, royal fragrance of premium jasmine tea with the world while committing ourselves to sustainable practices that support tea farmers and maintain the health of tea gardens. Our responsibility to this ancient tradition runs deep, and we aim to bring it into the future while staying true to its roots.
Altruistic
In-JoyTea aspires to contribute to a cultural renaissance, ensuring that future generations inherit and cherish the ancient tea-making techniques that have defined our heritage for centuries. By building a brand rooted in these values, we encourage the younger generation to embrace and evolve traditional craftsmanship. As part of this commitment, we’ve created the "In-JoyTea Arts and Education Fund," where $2 from every sale goes toward organizing tea-making workshops and creative art experiences for children.
These workshops are not only about teaching the fine craft of jasmine tea scenting but also about sparking creativity in the youth. We invite master craftsmen to share their expertise on the intricate process of jasmine tea making, along with fascinating stories from its rich history. Children are also given the opportunity to explore their artistic potential through creative painting sessions led by professional designers and artists. The artworks created by the children are showcased globally via our social media platforms and may even appear on the packaging of In-JoyTea products, giving them a chance to shine.
Natural
At In-JoyTea, we firmly believe in the power of nature. Every cup of tea you enjoy is crafted from the finest natural green tea leaves and meticulously scented with jasmine flowers handpicked during the summer or autumn season. Using the traditional method of jasmine tea production, we ensure that each leaf absorbs the fresh fragrance of jasmine, without any artificial flavors or fragrances. The process preserves the natural balance of the tea's bitterness, sweetness, and cooling properties, while also making it more warming through the delicate roasting process. This tea not only offers a soothing, fragrant experience but also has long-term health benefits, including detoxification, liver support, eye health, and anti-inflammatory properties.
Demographic
In today’s fast-paced world, where time is often fleeting and the demands of daily life can be overwhelming, we believe that drinking tea is a perfect way to reconnect with oneself. The slow process of brewing and savoring jasmine tea offers a moment of tranquility—a chance to pause, breathe, and find calm amidst the chaos. In-JoyTea’s unique fragrance and taste help to relax the mind and ease physical tension, creating a peaceful oasis in the hustle and bustle of city life. This sense of inner peace is at the heart of our brand philosophy, and it is the experience we wish to share with every cup.
In-JoyTea Jasmine Tea is not just about tea—it’s about honoring tradition, protecting the environment, nurturing creativity, and offering peace of mind. Join us in experiencing the royal essence of jasmine tea, and let it inspire your life with every sip.